SuperTag tag management platform: New user interface with improved usability and performance

Have you seen our SuperTag tag management platform yet? If not, check out the below screen shots. We think it looks much better now with the brand new re-designed user interface (based on the Twitter Bootstrap framework).

Apart from improving overall usability and design, the whole front-end was actually re-vamped which you can't actually see but lead to a significantly improvement in performance - the app is really snappy now. Contact us for a demo if you think your company could benefit from a container tag!

(download)
Check out the Datalicious Supertag: Container tag for smarter tag management

We're hiring! Looking for a Technical Analyst to join our team of data geeks in Sydney ($60-80K)

If you are a website or database developer (or an analyst with exceptional technical skills) with anywhere between 1 to 4 years of work experience (ideally in a digital agency environment) who would like to get into marketing analytics then you should apply. More experienced developers are welcome to apply as well.

Please note: Web developers without any database skills at all need not apply!

What you should bring to the table
+ Keen interest in all things web analytics and online optimisation
+ Basic understanding of marketing principles provides a head start
+ Entrepreneurial spirit, business or marketing degree would be good 
+ Experience dealing with large and complex datasets essential
+ Proven experience looking after data integrity and verification
+ Intermediate to advanced data manipulation and ETL skills
+ Strong JavaScript and SQL coding skills, PHP and HTML a bonus
+ Experience with other database related technologies another bonus 
+ Experience with Omniture and Google Analytics would be fantastic
+ Experience with Google Web Site Optimizer would also be useful
+ Basic understanding of HTTP and FTP protocols an absolute must
+ Flexibility, lateral thinking and attention to detail are crucial
+ Ability to respond to client deadlines when necessary
+ Basic Excel, Word and PowerPoint skills

How we will reward your efforts
+ Exposure to a growing list of interesting blue chip clients
+ Highly flexible working hours in a dynamic team environment
+ Young start-up with a "work hard, play hard" company attitude
+ Training on industry leading analytics and marketing platforms
+ Freedom to experiment with emerging technologies and new tools
+ Plenty of development and career opportunities in fast growing business
+ And of course you get a salary, maybe even a bonus plus other perks
If the above sounds interesting, please email us at jobs@datalicious.com so we can have a look at your resume and arrange a quick initial phone interview to ask you a few questions before we meet for a proper interview.
Check out the Datalicious Supertag: Container tag for smarter tag management

Amazon opens their real NoSQL database, awesome potential for data mining and business intelligence

Amazon have turned on access to Dynamo, which runs much of the infrastructure behind Amazon Web Services and provided the inspiration for Cassandra. All your data is hosted on SSDs (Solid State Drives) which means it should be pretty damn fast.

In tech terms this is a tuneable-consistency and throughput key-value store. That means you can dial up or down the resources (and cost) depending on your performance and consistency (whether or not the very latest data is available in your query) needs.

This kind of thing is useful in applications where you've got unknown and changing volumes of data turning up that you want to mine in real time, that will eventually grow to enormous volumes that you still need to be able to store and mine quickly. Web analytics is a good example: you don't know how many people will be hitting your web site, so you start with the default "5 writes/second" but can dial it up and back when there's peaks of load. If you use something like NodeDB to do the data collection and inserting, any backlog of data writes will just queue up until it gets in if there's momentary peaks in demand.

Querying these key-value stores isn't as easy as with relational databases, which have had over 40 years of development and can be very flexibly queried. The advantage they hold over relational databases is that they scale linearly. If a query on 100 records takes a second, a query of 100000 records will also take a second provided you throw 1000x the hardware at the database server. Relational databases are very hard to scale this way once you grow past small clusters of machines. With relational database clusters, ensuring each replica of the data is consistent takes up ever-increasing fractions of the resources, meaning the scaling curve is anything but linear.

Check out the Datalicious Supertag: Container tag for smarter tag management

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We're hiring! Looking for a Senior Marketing Analyst to join our team of data geeks in Sydney ($60-$80K)

If you are an analytics professional with at least 2 years of work experience in data-intensive roles (preferably in a digital/direct markering environment) who would like to get into web analytics and data driven marketing then you should apply. More experienced analysts and marketers are welcome to apply as well.

Please note: Analysts without any digital experience at all need not apply!

Role Summary
The chief purpose of the role is the analysis of large, complex customer and web analytics datasets with the aim of reporting marketing performance as well as developing communications and contact strategies for our clients. The role would ideally suit someone who would like to develop their marketing nous and have the opportunity to entrench their data analysis skills with customer and web data.

What you should bring to the table
+ Keen interest in all things web analytics and marketing optimization
+ Experience dealing with large and complex datasets essential
+ Basic understanding of SQL and BI infrastructure would be good
+ Proven ability to turn data into insights and actionable recommendations
+ Proven ability to effectively communicate insights to key stakeholders
+ Solid understanding of marketing principles would be very useful
+ Entrepreneurial spirit, business or marketing degree would be good 
+ Experience in dashboard design and development would be nice
+ Hands on experience with Tableau software would be even better
+ Experience with advanced statistical analysis and software a bonus
+ Experience with Omniture and Google Analytics would be useful
+ Flexibility, lateral thinking and attention to detail are crucial
+ Ability to respond to client deadlines when necessary
+ Reasonable Excel, Word and PowerPoint skills 

How we will reward your efforts
+ Exposure to a growing list of interesting blue chip clients
+ Highly flexible working hours in a dynamic team environment
+ Young start-up with a "work hard, play hard" company attitude
+ Training on industry leading analytics and marketing platforms
+ Freedom to experiment with emerging technologies and new tools
+ Plenty of development and career opportunities in fast growing business
+ And of course you get a salary, maybe even a bonus plus other perks

If the above sounds interesting, please email us at jobs@datalicious.com so we can have a look at your resume and arrange a quick initial phone interview to ask you a few questions before we meet for a proper interview.
Check out the Datalicious Supertag: Container tag for smarter tag management

Check out our new website: Based on Twitter, super fast and adaptive, supports all mobile devices

We're very excited to announce that our new re-designed website has finally been launched! Yay! It's super fast and uses the Twitter framework for optimised usability across all devices. Change the size of your browser window to check out the adaptive design and see how it changes for different screen resolutions. What do you think? Like it?

(download)

Check out the Datalicious Supertag: Container tag for smarter tag management