Call to Action Buttons: Examples and Best Practices
Another awesome usability article from Smashing Magazine, couldn't resist posting a summary and I recommend everyone sign-up for their Twitter feed.
Key recommendations from the article1. Draw user attention with size
2. Draw user attention with prominent positioning
3. Use whitespace to detach call to actions from other elements
4. Use highly contrasting colors
5. Offer secondary alternative actions
6. Convey a sense of urgency
7. Tell users that taking action is easy
8. Tell users what to expectRead the full article including best practice visual examples here
http://www.smashingmagazine.com/2009/10/13/call-to-action-buttons-examples-and-best-practices/
2. Draw user attention with prominent positioning
3. Use whitespace to detach call to actions from other elements
4. Use highly contrasting colors
5. Offer secondary alternative actions
6. Convey a sense of urgency
7. Tell users that taking action is easy
8. Tell users what to expectRead the full article including best practice visual examples here
http://www.smashingmagazine.com/2009/10/13/call-to-action-buttons-examples-and-best-practices/
