Tag: aimia

Big data: Beyond the hype, AIMIA event in Sydney on the 25th of June, register now

by Christian Bartens on
AIMIA Big Data: Beyond the hype

On the 25th of June AIMIA and Datalicious will host the event¬†Big Data: Beyond the hype where we unravel the misconceptions of big data. We will teach you how to recognise potential opportunities and how to maximise your profits without getting side-tracked. Forget the fluff and empty promises, we are going to give you practical advice on how to better target, capture and engage your audience. Learn the 3 V’s of big data (velocity, variety, volume) which will help you understand and exploit different types of data. If you are [...]

Telsyte & AIMIA Digital Nation book with unique research into Australian digital consumer behaviour

by Christian Bartens on

We’re usually not in the business of selling books but Telsyte & AIMIA have published a rather sexy coffee table book with some unique research into the Australian digital landscape that you might want to add to your waiting room literature! Based…