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SocialMention.com: Barack Obama vs. Osama Bin Laden

There's a new social media search and analytics engine out there called http://www.socialmention.com/ which not only scans the social and consumer generated content sphere out there for any search term you put in but also gives you a sentiment analysis, i.e. whether people are talking about the specified keyword in a positive, neutral or negative way. Very useful for brand strength and perception analysis if combined with http://www.google.com/trends charts on brand search term volume in general.

We love the new service and think it's awesome but would love some more info on how the sentiment analysis is done as the outcome sometimes seems questionable, i.e. Barack Obama negative 27 vs. Osama Bin Laden negative 11). Also, a comparison and charting functionality would be great so we could compare a few different search terms next to each other over time.

SocialMention.com: Barack Obama
http://socialmention.com/search?q=barack+obama&t=blogs&btnG=Search

SocialMention.com: Osama Bin Laden
http://socialmention.com/search?q=osama+bin+laden&t=blogs&btnG=Search

   
Click here to download:
SocialMention.com_Barack_Obama.zip (552 KB)

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Filed under  //   analysis   christian bartens   consumer generated   content   rankings   search terms   sentiment   social media  
Posted by datalicious 

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Excel Analytics: import Google Analytics data right into Excel via plug-in

http://excellentanalytics.com/

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Filed under  //   analysis   christian bartens   data   excel   google analytics   plugin   tools  
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Tableau data analysis and visualizations software

Cool piece of software that can deal with various data formats, match data sets, visualize trends and export charts to interactive HTML dashboards on your server.

http://www.tableausoftware.com/

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Filed under  //   analysis   christian bartens   dashboards   data   software   tableau   tools   visualization  
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Jet Interactive: advanced call center stats

Jet Interactive offers a wide range of call stats for free including calls by geo location, demographics, campaigns, etc.

http://www.jetinteractive.com.au/

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Filed under  //   analysis   call centers   calls to action   christian bartens   phone   reporting   tools  
Posted by datalicious 

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