Datalicious Blog - Data Driven Marketing

Register for local Tableau business intelligence and dashboard event in Sydney on April 28th

Are you still looking for better analytics, dashboards and business intelligence? Tableau is hosting a local event you might be interested in attending and the Datalicious crew will be there as well!

An Introduction to Business Intelligence and Dashboards

When: Wednesday, April 28th, 9:00-11:00 AM (Check-in starts at 8:30 AM)
Where: Sydney Marriott Hotel, 36 College Street, Sydney (map)
More info: http://www.tableausoftware.com/sydney-bi-dashboards

Attend this in-person event and learn how to

  • Leverage new technology to spot trends in data and react quickly
  • Provide business users at every level the information they need to make better decisions
  • Focus more on analysis and less on collecting data
  • Create and deploy brilliant executive dashboards 
  • Cut the backlog of change requests by building an environment where users get what they want, when they want it
  • Breakfast will be provided but space is limited, please register today to confirm your seat.

CFO magazine called Tableau “the best piece of software in years” and Microsoft said it was “bringing analytics to a completely new level.” But you don't have to take their word for it. Come see for yourself.

Also check out our earlier blog post on some sample multi-channel marketing dashboards and Australian prices for Tableau if you want to find out more.

 

Open source column based data warehouses for affordable high performance data mining and storage

What analyst or marketer hasn't at some stage been frustrated by the excruciatingly slow data crunching speeds of flat Excel files or standard transactional row based databases such as MySQL when trying to analyse large sets of data? Some of you might have been able to afford professional data warehouse solutions and the necessary hardware to increase performance but the majority probably not.

Well, the arrival of open source column based data warehouse solutions is going to change all that and make professional high speed data mining affordable for small to medium size businesses. All analysts and marketers are now able to build enterprise grade data warehousing platforms in order to develop single customer views or to create powerful business intelligence platforms.

Check out the articles and graphs below to find out more about column based databases in general, how they work and how much faster they are compared to even enterprise grade systems on high performance hardware. 

Email us at insights@datalicious.com if you would like to explore how Datalicious could help your company to set-up a single customer view or business intelligence data warehouse.

MySQL: Why should I check out a MySQL-based column database?

Wikipedia: Column orientated database management systems

   
Click here to download:
column_based_data_warehouse_an.zip (217 KB)

IBM BigSheets: New data visualisation tool that discovers patterns we don't know we don't know

IBM has jumped onto the data analysis and visualisation bandwagon and released a new tool called BigSheets which apparently doesn't only discover the normal correlations but also patterns that we don't know we don't know. Given it's IBM it's probably relatively solid and there's good thinking behind it but the visualisations showcased could be better if you ask me.

Have a look at the presentation below or check out the official website for more information.

Broader data management - not simply database management - is required to keep pace with the escalation of untapped, unstructured web data. As the amount of this data approaches the petabyte level, new tools have been developed that allow your enterprise to expand upon current Business Intelligence capabilities to expose business patterns that have valuable strategic implications.

Massive mashups - or combinations of data from diverse sources into a single integrated tool (e.g. Google Maps) - provide business users with fresh perspectives of their industry. Such perspectives are made possible through the integration of structured data through a common web browser. But how does one deal with mashing together multiple gigabytes and terabytes - even petabytes - of unstructured data? 

The IBM Emerging Internet Technologies group has evolved the key concepts from the mashups paradigm into a new tool code named: “Massive Mashups” (M2). But integrating petabytes of disparate data is more than just an added capability; it expands current Business Intelligence (BI) capabilities to expose business patterns that we don’t know we don’t know.

(download)

Australian pricing and local support for powerful Tableau Business Intelligence platform

 
You might have heard the recent buzz about Tableau, but are wondering how to get hold of a copy for your business and whether the platform is supported in Australia?
 
Datalicious has recently entered into an agreement with the US based company and is excited to announce Australian prices and local support for the powerful platform.
 
In case you're not fully convinced yet, read Gartner's recent BI tool comparison and some of the feedback including "customer survey data shows that Tableau was chosen more often for functionality than any other vendor in the survey, with one of the highest overall product functionality scores."
 
Check out our sample multi-channel marketing dashboard or the official Tableau website for some sample visualisations.
 
Tableau Desktop Personal 
 Data mine flat files and create stunning visualisations.
AUD 1,000 (excluding GST)* 
 
Tableau Desktop Professional 
Data mine live databases and publish dashboards to the Tableau server.
AUD 1,900 (excluding GST)*
 
Tableau Server
Publish customised dashboards for up to 10 corporate users online.
AUD 10,500 (excluding GST)*
 
View the Tableau product tour or visit the official product pages to get more information and detailed technical specifications.
 
Please email us at insights@datalicious.com for volume discounts and education pricing as well as local support options.
 
*Prices may change anytime without notification.
 
           
Click here to download:
Australian_prices_local_suppor.zip (715 KB)

New Gartner BI tool comparison gives Tableau one of the highest overall product functionality scores

Our new BI partner Tableau was recently included on Gartner's Magic Quadrant and recognised as one of the key challengers to the  major players. 

Gartner wrote about Tableau: 

"Customer survey data shows that Tableau was chosen more often for functionality than any other vendor in the survey, with one of the highest overall product functionality scores."

"Tableau's strong performance, even during the recession, is driven by its ability to meet the increased market demand for easy-to-use and intuitive, interactive BI tools that are easy to deploy without IT assistance."

"It was the only vendor in the survey for which customers reported below-average issues (albeit for a small number of users and small data sizes) across all issue categories measuring product quality, functionality, usability, performance and scalability."

We haven't taken the survey but agree that Tableau is awesome to explore, mine and visualise data, very powerful and user-friendly!

Check out our Australian Tableau prices and local support options or email Chris at cbartens@datalicious.com if you would like to find out more about Tableau and how it could help to make your data more accessible.

Find out more about Tableau here
http://www.tableausoftware.com/

Read the full Gartner report here
http://www.gartner.com/technology/media-products/reprints/tableau/article1/article1.html