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January 20, 2008

Paymate: Keyword research to help review paid and organic search programs

Paymate engaged us to conduct keyword research in the online payment category resulting in a set of paid and organic search optimisation instructions. The recommendations lead to the client changing their paid search campaign and revisiting their organic optimisation program. 

http://www.paymate.com/

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Filed under  //   christian bartens   clients   keyword   paymate   research   search   sem   seo  
Posted by Christian Bartens 

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January 20, 2008

Centrebet: Keyword research and search strategy to increase organic rankings

Centrebet’s engaged us to conduct extensive keyword research in the online gambling and sports betting categories and to transform our findings into a set of organic search optimisation instructions. The implementation of our recommendations allowed Centrebet to increase its traffic share from organic search at a time where the company’s paid advertising options were severely limited by legislation.

http://www.centrebet.com/

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Filed under  //   centrebet   christian bartens   clients   keyword   optimisation   organic   research   search   seo   topia porject  
Posted by Christian Bartens 

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January 20, 2008

Visit Vineyards: Keyword research to develop search strategy and influence content plan

Visit Vineyards engaged us to support them in developing a search strategy across paid and organic search channels leading up to a major website redesign project. The final recommendations were based on detailed keyword research across the wider wine category and influenced Visit Vineyard’s short term organic optimisation as well as long-term website content planning.

http://www.visitvineyards.com/

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Filed under  //   christian bartens   clients   keyword   research   search   sem   seo   strategy   visit vineyards  
Posted by Christian Bartens 

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