Below are yesterday’s slides from the Competitive Intelligence presentation at the Online Marketer conference in Melbourne. We used the recent grounding of the Qantas fleet as an example to showcase some of the free (and paid) online tools that ca…
Are you an online marketer responsible for media budgets? Then you should at least have a quick look through the below slides (if you didn’t attend our session at the Online Marketer BootCamp last week) to make sure all that media spend doesn’t ju…
Please find below the slides from our recent presentation on media attribution and how to actually do it at the Online Marketer / eMetrics Summit in Sydney. If you missed the session or would like to find out more about media attribution in genera…
Have you booked a ticket for the Online Marketer / eMetrics Marketing Optimisation Summit next week yet? Apart from us being a major sponsor which means you could drop by and meet the Datalicious team at our stand, there’s also a pretty interestin…
ADMA just launched the Australian Best Practice Guideline for Online Behavioural Advertising below last week in close cooperation with pretty much all major industry associations and publishers. The move is designed to show that the Australian ind…
This http://dbdsgnr.appspot.com/ app is an awesome tool that should come in handy for all of you marketers who are a bit more hands on in their data work. The dbdsgnr allows you to design database schemas online using simple drag and drop methods …