Whoever was our birthday party would remember the hangover tables we handed out and might have even participated in the follow-up survey the next day, here are the results! We only got a few responses so it’s only a small sample (16 respondents) b…
Over the past few months the ADMA Data & Analytics Council conducted an online survey to establish how evolved the direct marketing industry in Australia really is in terms of data and analytics. Key findings of the survey included Although 62% of…
Are you thinking about implementing one of the below Omniture Online Marketing Suite products or would you like an independent view on how to get more value from your current implementation? Is your company beyond passive web analytics and ready t…