Not sure if you’ve heard about StatCounter but if you are an Australian online marketer looking for local benchmarking data on any of the below metrics, I think you will like this post. StatCounter publishes local Australia data on: + Browsers + B…
We’ve written about this before but Ian just forwarded me the below article on the ClickTale blog about eye tracking vs. mouse tracking and I think it’s a very nice comparison. Eye tracking, as used by top enterprises such as Google, uses cameras …
ClickTale launched two new heat maps feature today that are worth mentioning. The Segmented Heap Maps (see screen shot below) allow analysts to show mouse movement, mouse click and page scrolling data for different segments to analyse differences …
Check out the new Google Labs tool called ‘Browser Size’, it lets you visualize how many people can see what parts of your website based on current screen resolution setting.Just go to the below page, type in your website URL and then double-check…
A little while back, Google discretely introduced a “Show Options” tab that lets you filter your results by media, time or in other interesting ways. Filters are not new, but combined with Google’s awesome search, have become quite useful to me. F…
Another awesome article form Jakob Nielsen’s Alertbox, especially the stats on how many decisions we make online vs. when watching TV which has serious implications for online advertising and website usability. Today, of course, we’re in the oppos…