Telsyte & AIMIA Digital Nation book with unique research into Australian digital consumer behaviour
We're usually not in the business of selling books but Telsyte & AIMIA have published a rather sexy coffee table book with some unique research into the Australian digital landscape that you might want to add to your waiting room literature!
Based on comprehensive sample of 1010 Australians, Digital Nation provides an up to the minute snapshot of consumer behaviour, attitudes and adoption on a range of digital technologies. It provides readers a journey into topics such as mobile applications, media tablets, eCommerce, digital goods and services and social networking. Other topics include use of subscription television, mobile broadband, online and offline gaming, smartphones and location based services.
Check out some screen shots of the book below and the Digital Nation article on the Telsyte website, it has a link to their online store if you want to buy a copy.
